New luxury chalet company launches
Monday 21 September 2009
The former Financial Director of bankrupt chalet company, Descent International has bounced back with a new concept in running a chalet business.
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(c/o www.consensioholidays.co.uk)
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The new company, Consensio Holidays will have a new co-operative business philosophy which the operators believe will re-shape the future of chalet companies. Whilst historically chalet operators have retained chalets on a long-term fixed rental basis and paid in advance, thus exposing themselves to financial risk, the new company works with the chalet owner directly and operates on a profit-sharing basis.
This offers a far lower risk to both chalet operator and owner, which means neither party will be exposed to the scale of loss experienced by Descent. The added advantage for owners is that they have the flexibility and absolute right to use the chalet how and when they wish, rather than being restricted to set owner weeks at the behest of the operator.
France-based Ceri Tinley, one of the founders of Consensio Holidays (who created the business model) and former Financial Director of Descent International said, “Our business plan has come about because of the downturn on the market and the forced change of relationship with chalet owners. Many chalet owners are tired of operators dictating terms as to how and when they can stay in their multi-million pound assets. This never felt fair to me. With our model, our owners can enjoy the 5 star service Consensio offers and share some of the responsibility for our company’s success.”
The chalets are top of the range, all being fully-staffed and well-stocked with Perrier-Jouet champagne. The company is also currently in discussions with Jo Malone to supply their bath products.
Back in 1932, Erna Low herself worked directly with chalet owners, rather than buying the seasonal rights to a chalet, thereby eliminating any financial risk. Fittingly Joanna Yellowlees-Bound, MD of the company Erna Low founded, has recognised the simplicity of this business model and has personally invested in Consensio.
Ski Club members benefit from a 5% discount when booking with Erna Low. Check out more ski accommodation discounts for members in our discounts section.
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