Ski Club of Great Britain announces new in-resort representation service

The Ski Club of Great Britain, the largest and oldest snow-sports membership organisation in the UK, with over 26,000 Members, has announced developments to the Ski Club’s membership offering for the 2019/20 season and beyond.

From Winter 2019/20, the Ski Club will replace its Leading Service with a new representation (“rep”) offering, with a continued focus on facilitating social skiing for Members across around 30 top resorts around the world. Ski Club reps will continue to create a community for Ski Club Members in resort; delivering a weekly programme of social events, promoting and facilitating social skiing, encouraging and helping with the Ski Club’s Instructor-led Guiding service or mountain guide bookings, offering advice on restaurants, arranging après spots, providing advice on equipment, and assisting with any issues in resort. Reps are free to ski with Members in a social capacity but will no longer be acting as a leader on snow. The Instructor-led Guiding programme in our French resorts will continue unchanged.

Of this change, Ian Holt, Chief Executive Ski Club of Great Britain, said: “We have made this change following a detailed consultation period within the organisation. In the current climate, it is clear that leading groups both on- and off-piste without the appropriate instructor or mountain guide qualification is no longer prudent. Whilst perhaps disappointing to some, this is an opportunity for the Ski Club to ensure our presence in the mountains can develop further, enabling the Ski Club to promote and protect safe, enjoyable and inspiring snow-sports experiences for anyone who loves snow and the mountains.”

Ian adds: “We are delighted that our reps will continue to act as the focal point for our Members in resort, ensuring that our Members have the most enjoyable time possible on their holidays with the Ski Club. With no fixed programmes, our Members will experience a more social setting, skiing together as friends would do, no matter how big or small the group. We are confident that this new service will appeal to our members and potential new Members alike.”

Alongside the introduction of the Reps Service and a renewed focus on social skiing, the Ski Club of Great Britain is planning an exciting Partnership programme providing unique offers to Members and an enhanced Events programme to bring together Members both across the UK and in the mountains. Specific details will be announced in the coming months.

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For more information please contact Belinda Hallworth at Flagship Consulting on 020 7680 7104

The Ski Club of Great Britain is a not-for-profit snow-sports club which helps members get the most out of their snowsports experience. With around 26,000 members, there are hundreds of discounts available on travel, kit and holidays; access to industry-leading snow reports; info & advice on all things winter sports-related and exclusive access to the Ski Club representative offering. Membership costs from £67 for an individual, £98 for families, from £30 for members aged under 24 and from £50 for beginner membership.