This year, the French brand responsible for some of the world’s most innovative eyewear products turns 130.
In 1888, Queen Victoria was on the throne, the National Geographic and the Financial Times published their first editions and the game Tiddley-Winks was invented. Over the Channel, in the French Alps, Séraphin Bollé was hard at work founding what would become one of the worlds most innovative and identifiable eyewear brands, Bollé.
The Ski Club has long had a strong relationship with the brand, and we currently have three sets of Bollé’s Limited Edition 527 sunglasses to giveaway, find out more how you could be in with the chance of winning here.
A lifetime of innovation
Innovation has been in the brand’s blood from the start with Séraphin choosing to explore the application of celluloid in his glasses. Bollé was one of the earliest adopters of this novel material and it helped shape the company’s ethos of innovation throughout its adolescence.
Georges, son of Séraphin took over the reins, teamed up with his British friend H. Thugar to carry his father’s bright torch into the 20th Century. Further investment in cutting-edge materials and manufacturing processes with some ingenuity on the drawing board saw the eyewear brand leap from strength to strength.