In the world of men’s alpine skiing there is one man that is dominating the sport: Marcel Hirscher.
On the global stage Marcel Hirscher isn’t quite a household name, but in Austria he has a profile similar to David Beckham. The Atomic skier has won seven World Cup overall titles in a row, six World Championship Golds and recently two Olympic gold medals. He is the second most decorated male alpine skier of all time.
Hirscher is a machine when it comes to winning ski races and he continues to get stronger with each season. Despite breaking his ankle in summer training last year, Hirscher recovered quickly to have his most successful season ever, with 13 victories in Slalom and Giant Slalom. His life on and off the slope is scrutinised under a microscope by the Austrian media and it is very rare to get more than two minutes from the skiing superstar.
Hirscher won an impressive 13/20 World Cup races last season, a success rate of 65%! A record only equaled by legends Ingemar Stenmark and Hermann Maier.
That is what made the media day in the picturesque village of Fuschl am See so special. Hirscher gave his time to 80 journalists from around the world for five hours. The event was hosted by Salzburgerland, Austria where Hirscher grew up and also now resides in. From the get go there was a real sense of his stature within the sport and his country, because of the mob of cameras and microphones that were thrust into his face as he started to talk to the world’s media.