The Ski Club of Great Britain is happy to announce the winners of the Industry Awards 2020 for best Tour Operator & Travel Agent, Retailer & Sports Equipment Provider, European Resort, Rest of the World Resort, Airline, British Airport and Rest of the World Airport.  

The awards are presented to the companies that ranked highest in the Ski Club’s consumer research survey which was completed by over 19,000 snowsports enthusiasts across the UK this year. 

This exhaustive Consumer Research study allows us to understand and track trends in UK Snowsports, providing the largest piece of snowsports research in the UK. Most importantly, it has allowed us to understand consumers' thoughts and intentions for the coming winter.   

The headline finding was that 95% of the respondents said they would go skiing next season, with 4% of the remaining 5% saying they would book the following year instead. This is fantastic news that there is still a big appetite from consumers to enjoy a winter holiday next year.   

Unfortunately, due to Covid-19 the awards couldn’t be celebrated at a venue this year, but the awards are still as prestigious as previous years and the Ski Club want to congratulate all the winners in each category.  

The complete list of category winners for 2020:  

Best Tour Operator & Travel Agent – Ski Safari  

Highly Commended – VIP Ski  

Commended – Ski Club Freshtracks 

Best UK Store Sports Clothing Provider - Ski Bartlett  

Highly Commended – Absolute Snow 

Commended – Snow+Rock 

Best UK Store Sports Equipment Provider - Ski Bartlett  

Highly Commended – Ellis Brigham 

Commended – Snow+Rock 

Best Online Sports Clothing Provider - Sport Pursuit 

Highly Commended – Snow+Rock 

Commended – Absolute Snow 

Best Online Sports Equipment Provider – Glisshop 

Highly Commended - Absolute Snow 

Commended - Snow+Rock 

Best European Resort – Zermatt 

Highly Commended – Val d’Isere  

Commended – Val Thorens  

Best Rest of the World Resort – Banff  


Highly Commended - Whistler 

Best Airline – Austrian 

Highly Commended – SWISS 

Commended – Lufthansa   

Best European Airport – Oslo 

Highly Commended –  Zurich  

Commended – Munich 

Best Rest of the World Airport – Vancouver  

Highly Commended – Calgary  

Commended – Denver 

Thank you to SPIKE for producing and presenting the Consumer Research survey and to our sponsors Wild dog, Austrian National Tourism Office and Force 24.  

Watch our Consumer Research Presentation here.