The Ski Club of Great Britain is happy to announce the winners of the Industry Awards 2020 for best Tour Operator & Travel Agent, Retailer & Sports Equipment Provider, European Resort, Rest of the World Resort, Airline, British Airport and Rest of the World Airport.
The awards are presented to the companies that ranked highest in the Ski Club’s consumer research survey which was completed by over 19,000 snowsports enthusiasts across the UK this year.
This exhaustive Consumer Research study allows us to understand and track trends in UK Snowsports, providing the largest piece of snowsports research in the UK. Most importantly, it has allowed us to understand consumers' thoughts and intentions for the coming winter.
The headline finding was that 95% of the respondents said they would go skiing next season, with 4% of the remaining 5% saying they would book the following year instead. This is fantastic news that there is still a big appetite from consumers to enjoy a winter holiday next year.
Unfortunately, due to Covid-19 the awards couldn’t be celebrated at a venue this year, but the awards are still as prestigious as previous years and the Ski Club want to congratulate all the winners in each category.
The complete list of category winners for 2020:
Best Tour Operator & Travel Agent – Ski Safari
Highly Commended – VIP Ski
Commended – Ski Club Freshtracks
Best UK Store Sports Clothing Provider - Ski Bartlett
Highly Commended – Absolute Snow
Commended – Snow+Rock
Best UK Store Sports Equipment Provider - Ski Bartlett
Highly Commended – Ellis Brigham
Commended – Snow+Rock
Best Online Sports Clothing Provider - Sport Pursuit
Highly Commended – Snow+Rock
Commended – Absolute Snow
Best Online Sports Equipment Provider – Glisshop
Highly Commended - Absolute Snow
Commended - Snow+Rock
Best European Resort – Zermatt
Highly Commended – Val d’Isere
Commended – Val Thorens
Best Rest of the World Resort – Banff
Highly Commended - Whistler
Best Airline – Austrian
Highly Commended – SWISS
Commended – Lufthansa
Best European Airport – Oslo
Highly Commended – Zurich
Commended – Munich
Best Rest of the World Airport – Vancouver
Highly Commended – Calgary
Commended – Denver
Thank you to SPIKE for producing and presenting the Consumer Research survey and to our sponsors Wild dog, Austrian National Tourism Office and Force 24.
Watch our Consumer Research Presentation here.