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- Amiira’s Snow Camp Journey
Breaking into the snowsports industry isn’t always easy, but for young people with a passion for the mountains, initiatives like Snow Camp provide an invaluable stepping stone. One of those rising talents is Amiira, a dedicated and ambitious intern who has been gaining hands-on experience through her placement with us at Ski Club.
Amiira’s journey has been shaped by the opportunities and support provided by Snow Camp, that helps thousands of young people from diverse backgrounds build invaluable life-skill, qualifications and new careers in the snow sports industry.. Her time with us has given her insight into the inner workings of the industry, from marketing and event planning to helping out with our Rep sevices.
In this feature, we catch up with Amiira to hear firsthand how she’s finding her apprenticeship, what she’s learned along the way, and how her time on snow has influenced her ambitions. As a young woman stepping into an industry where female representation is still growing, we also explore her perspective on the opportunities and challenges ahead.
Amiira’s story is one of determination, growth, and passion for the mountains – read on to discover how she’s carving out her own path in the world of snowsports.
What has been the most valuable thing you’ve learned during your time at Ski Club?
One of the most valuable things I’ve learned during my time at Ski Club is the opportunity to gain hands-on experience in both the behind the scenes workings of the organisation and in building my marketing skills. Through my involvement, I’ve had a chance to observe and learn about the complexities of organising ski trips – from managing logistics to ensuring everything runs smoothly. At the same time, I’ve been able to contribute to the club’s marketing efforts, helping to create content. Overall, the experience has been incredibly rewarding as I’ve been able to develop my skills and gain a deeper understanding of how creative and strategic marketing can help drive participation and promote events. It’s been a fantastic learning opportunity, and I’m excited to continue developing my skills as I gain more experience in the industry.
What has your experience been like as a female in the snow sports industry?
As a female in the snow sports industry, my experience has been a mixture of both positive and enlightening moments. I’ve been fortunate to be part of a supportive community at Snow-Camp, where the focus is on inclusivity and fostering a welcoming environment for everyone. There is a lot more opportunities opening up for females within the snow sports industry and it is great to see it evolve, and for the future I hope to see more progression and growth being contributed to the growth of women’s involvement within snow sports.
How do you see your future in the industry, and what goals are you striving toward?
In the future, I hope to complete a few seasons in the snow sports industry, which has always been something I’ve wanted to do. I feel incredibly ready to take that step, as I’ve gained a solid foundation of experience and knowledge so far, and I’m eager to fully immerse myself in the experience. Completing seasons will allow me to deepen my understanding of the industry, develop new skills, and build meaningful connections within the snow sports community.
How has your time on snow shaped your perspective on working in the snow sports industry?
My experience with Snow Camp has been a real stepping stone in my snow sports journey. The charity has given me the opportunity to progress in ways I hadn’t imagined, offering a variety of experiences and challenges that have helped me grow both personally and professionally. From fundraising events to work placements, Snow Camp has provided me with valuable hands-on opportunities that have allowed me to expand my skills and build a deeper connection to the snow sports community.
What has your experience been like with Snow Camp? What support do they give?
The support and guidance I’ve received from Snow Camp have been instrumental in helping me develop a broader understanding of the industry. Through these opportunities, I’ve gained exposure to different aspects of the industry, including event planning, marketing, and community outreach, all while being part of a team that is genuinely dedicated to making a positive impact. It’s been an exciting journey, and I’m grateful for all that snow camp have done and continue to do for me.
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